Are you thinking about revamping your website, or developing a new site for your organisation? While skimping on costs by writing copy yourself – or delegating the task to an ill-equipped underling – might seem appealing, you really should think carefully about adding a line item in your budget for commissioning a professional web copywriter. Here’s why…

  1. A professional web copywriter knows how to pitch your products – Your website is a 24/7 salesperson. As such, it needs to be a ...

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